Raindog Shirt for SplitTheAtom
UK-based start-up SplitTheAtom is/was a community-based web site where artists and illustrators from around the world could submit T-shirt designs to be voted upon and potentially printed and sold exclusively through the site. Designs were produced as low quantity, limited edition pieces, ensuring that shirts are both exclusive and desirable. T-shirts were available for both men and women, and each shirt costs £15 plus postage at £1.40 per item (UK). T-shirts sold on the site featured designs “created by the likes of doodle doyen Jon Burgerman and kooky cartoonist The Boy Fitz Hammond, as well as by a host of avant-garde luminaries from France, Italy, Holland, Mexico and the USA.” Jon’s design (seen here) from 2006 was called Raindog.



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